How to convert your Facebook profile into a business page.

Every so often, I get a friend request from business. Facebook created Pages specifically as a way for businesses to connect with people, so there’s no reason to have to set up a personal profile for your business. If you haven’t set up a profile for your business, check out my post on how to… Continue reading How to convert your Facebook profile into a business page.

Stump the Social Media Guy: Tip 12, candy shop owner

The 12th post in the Stump the Social Media Guy series is for candy shop owners. For years—decades really—I’ve had this fantasy of owning a candy shop. It would have all sorts of sweet treats and the neighbourhood children would come in every day to buy their favourites. Having ran a retail business before, I’m… Continue reading Stump the Social Media Guy: Tip 12, candy shop owner

Stump the Social Media Guy: Tip 11, wedding photographer

The 11th post in the Stump the Social Media Guy series is for wedding photographers. This one probably seems like a pretty easy one. After all, your business is photos; you have lots of content to share. It doesn’t take much searching wedding photographer pages on Facebook. That’s why I wanted to focus somewhere else:… Continue reading Stump the Social Media Guy: Tip 11, wedding photographer

Stump the Social Media Guy: Tip 10, credit union

The 10th post in the Stump the Social Media Guy series is for credit unions. Credit unions love to be involved in the community. They sponsor programmes, facilities, organizations, and sports teams. This provides ample opportunity for content to share on social media. People love to share photos and videos, so share photos and videos from… Continue reading Stump the Social Media Guy: Tip 10, credit union

How to claim your Facebook URL in 5 easy steps

One of the most common errors I see people making when creating their company Facebook page is forgetting to claim their web address. Claiming your address is very easy and is the difference between https://www.facebook.com/pages/Hot-Pepper-Communications/230643666962357 and https://www.facebook.com/hotpeppercommunications You want something that looks nice, is great on the SEO, and can better fit on promotional materials.… Continue reading How to claim your Facebook URL in 5 easy steps

Stump the Social Media Guy: Tip 9, lawn care

The 9th post in the Stump the Social Media Guy series is for lawn care specialists. Post videos of lawn care tips. Make these videos short, maybe 30–60 seconds long. Topics could be everything from fertilizing, choosing the right seed, natural weed killer, mower maintenance, and so on. Of course things like before and after… Continue reading Stump the Social Media Guy: Tip 9, lawn care